Bodhtree Adjudged as a winner of ChannelWorld Premier 100 Award by IDG

Bodhtree has been adjudged as a winner of the ChannelWorld Premier 100 Awards, 2016. Once again, we emerged as a winner among hundreds of worthy nominations that the jury had received from across India. This recognition is for demonstrating exemplary business practices in a challenging and competitive business environment. It recognizes the best Solution Providers, Systems Integrators, Value-added Resellers, and Independent Software Vendors in India. Continue reading “Bodhtree Adjudged as a winner of ChannelWorld Premier 100 Award by IDG” »

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Marketing cloud – seamless stream of communication with clients and prospects

marketing-cloudMarketing has entered the age of customer, where customers have more choices, and power than ever before. With rise of the connected consumer and the importance of search and social media in their decision making, the traditional path to purchase has been eliminated. It became much more difficult in getting customers from “seeing products” to “buy products” since its taking place on many channels. Including blogs, social media, search engines and digital ads. Continue reading “Marketing cloud – seamless stream of communication with clients and prospects” »

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Marketing automation to connect with your customers in a personalized way

sales-marketing-cloudIn the digital and IoT era where everything is just a click away, marketing function has gone through a major shift with a need for better customer data integration, and mapping customer experiences to a company’s vision of Omni channel customer service. The emergence of marketing automation has paved a new and innovative path for marketers. Continue reading “Marketing automation to connect with your customers in a personalized way” »

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Manufacturers responding to digital and cloud revolution

Cloud-and-Digital-adoption-Manufacturing industry is undergoing a major revolution which is driven by smart technologies and IT, particularly cloud computing. The digital revolution is now breaching the walls of manufacturing as it continues to disrupt media, finance, consumer products, healthcare and other sectors. According to Mckinsey report digital manufacturing technologies will transform every link in the manufacturing value chain, from research and development, supply chain and factory operations to marketing, sales and service departments. Continue reading “Manufacturers responding to digital and cloud revolution” »

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