Bodhtree

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  • Salesforce.com CRM helped to achieve greater ROI


    I have been involved in developing and consequently providing mission critical solutions to various clients across domains. Our organization was designing a web-based CRM solution for a renowned play music school for children. When I dwelled a little to know about the nature of the business this organization runs, I was quite fascinated. It is a play music school for children that also conducts child parent interactive programs. The subtle yet innocent and priceless nature of relationship between a child and a parent, and designing a solution for an organization that thinks 24X7 to come up with ideas to facilitate, reinforce and rejuvenate that relation had a humongous positive impact on my desire to work on this project.

    I wanted to share an experience of working on this particular project from my perspective. Leveraging the cloud via Salesforce.com to architect business solutions in itself was a challenge. Client had an immediate business need where forecasting sales data with a limited visibility of sales, marketing, vendor management and financial processes was a challenge. In addition to this there was a lack of transparency in product attendance, franchise performance, vendor management and incentive management processes. We architected a solution that addressed clients current business needs and helped them to adopt Cloud based Salesforce.com CRM.

    As a part of implementation we have had 50 plus business entities designed and had relationships maintained across all of them. While designing various reusable queries to extract, transform, load the data and vice versa, we had a subconscious intuition of ensuring a seamless system performance and also maintain the SF Code Coverage. Key business processes were customized using VF pages.  Scheme management is a great example that perfectly depicts the complexity of the process for which the solution has been engineered.  The dynamic nature of Terms and Conditions getting modified per the scheme that the customer chooses presented me a great challenge while working and huge satisfaction after achieving it.

    A day came when the final version of the engineered software was pushed in to production ensuring that the Client’s business processes are aligned, systematized and configured seamlessly in Salesforce.com CRM with a central repository of child and parent database. Many more features were architected pretty smartly abiding by the industry standards, which made the customer happy. Cloud based CRM helped them achieve greater ROI, by saving 40% of the cost over traditional on-premise software.

    This is a classic example of how Salesforce.com CRM provides a magnificent, resilient, reliable and a near error free solution to the client.

    There was a huge sense of achievement after accomplishing this project and the fact that we had to call it a day for this particular client with the nature of business that has unprecedentedly made me emotional.

    Balaji Reddy is heading SFDC Practice at Bodhtree with a skill set on Project Management, Client Engagement and Business Consulting. His key area of expertise in software development is Salesforce.com & Siebel with focus on Sales, Marketing, and Service areas

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  • The Opportunity for Excellence

    • Posted Under Others
    • May 8th, 2013

    When working with clients or prospects, I always relished and appreciated an “Opportunity for Excellence“. What does that mean? It means that when a client or prospect calls with a specific problem that is time sensitive and we, as an organization and team, jump on the problem and work to solve it.

    We have had several “Opportunities for Excellence” in the past few months’ with our clientele. On two of them we worked through the Christmas holidays. We have had numerous times where we had several of our colleagues pull “all-nighters” just to respond to a client’s needs. We have met deadlines, pushed ourselves, strived to turn out the best work we could do.

    This excellence at my organization can only be exhibited by the members i.e. our employees. When will you have an “opportunity for excellence”? When will you be called upon to deliver success in impossible timeframes and conditions?

    Let me end by telling you this. When you go the extra mile for your customer and succeed, you go from being a vendor to being a strategic partner.

    Phil Hodsdon, SVP, Sales & Solutions at Bodhtree.

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  • Bodhtree Adjudged as a winner of Channel World Premier 100 Award by IDG

    Bodhtree has been adjudged as a winner of the ChannelWorld Premier 100 Awards, 2013, for the third time in a row. Once again, we emerged as a winner among hundreds of worthy nominations that the jury had received from across India. This recognition is for displaying exemplary business practices in a challenging and competitive business environment.

    After a stringent evaluation process, a jury comprising of senior and experienced IDG staff screened all entries and announced the winners last week. IDG has invited us to join the exclusive group of winners for a grand celebration and awards ceremony on May 3rd 2013 at Hyatt Regency, Mumbai.

    This award is an important milestone for us and reaffirms our commitment towards our partnerships and constant innovation in the IT channel space.

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    Bodhtree is now a CMMI® Level 3 Company

    CMMI is a process improvement approach that enables organizations to establish effective processes that ultimately improve their performance.

    As part of this appraisal, a total of seventeen critical Engineering and Organization level processes have been assessed across various parameters such as on-time delivery, customer satisfaction ratings, total quality management metrics, etc. Maturity Level 3 indicates that our organization has defined standards, procedures, policies, checklists, tools and methods to conduct business effectively, and has also established processes that are well characterized and understood.

    Achieving CMMi Level 3 emphasizes our commitment towards quality and pushes our quality standards to new levels. From my perspective, this enables us to explicitly link our Management and Delivery practices to our customer’s business objectives and exceed their expectations at all times. It not only strengthens our ability to deliver world class solutions, but also allows us to better manage risk and enhance organizational processes.

    I am extremely proud to have a team that has helped us build a world class organization and am eagerly looking forward to achieve many more milestones as we continue to grow.


    Pal Natarajan

    (Managing Director)
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