Marketing cloud – seamless stream of communication with clients and prospects

marketing-cloudMarketing has entered the age of customer, where customers have more choices, and power than ever before. With rise of the connected consumer and the importance of search and social media in their decision making, the traditional path to purchase has been eliminated. It became much more difficult in getting customers from “seeing products” to “buy products” since its taking place on many channels. Including blogs, social media, search engines and digital ads. (more…)

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Comprehensive and smart integration strategy allows companies to unlock the potential value of their cloud investments

Cloud-Application-IntegratiCloud computing is a vision that is increasingly turning to reality for many companies. Enterprises, both small and big, are evaluating cloud computing and, in increasing numbers, are moving their IT infrastructure to the cloud. As a matter of fact 91%1 of IT organizations allocate at least some portion of their budget to the cloud as they continue to focus on service responsiveness and cost flexibility. (more…)

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