Growing dominance of online coupled with new devices like tablets; smart phones are reshaping the market. Digital medium and interactive web are providing the customer a powerful voice that is disrupting the traditional marketing approaches of enterprises. As a result, several CMO processes are impacted and newer processes are evolving. It is a huge opportunity. Continue reading “Digital marketing that drives business growth” »
As they say, “time and tide waits for none”. True to today’s business environment – there is a constant challenge of innovating new products and services to meet consumer needs. This becomes even more complex given the ever changing technology led marketplace. And further compounded by the growing customer demands, product lifecycles . Companies need to reduce time-to-market in introducing products and newer releases as well as reduce the cost of products and serve large and diverse customer base while assuring better quality. Bodhtree can help you address these pain areas. Continue reading “How do you reach the shore faster than others?” »
Bodhtree to showcase at Dreamforce – 2010, Visit Booth no: 1220 to know more about our CoE for SaaS and Cloud computing and MIDAS solution for Salesforce customers. Continue reading “Bodhtree to showcase at Dreamforce – 2010” »
CRM is a method which companies use to manage their current and potential customers in the most effective and efficient manner. It started out as a software that companies used to manage information related to customer phone calls, emails, etc. It may also be used for surveys and promotion.
To the customers, a company is a single entity, despite of them interacting with different people from different departments. Ever wondered how this is possible? It is the information that is present in the company, with each of its employees with regards to its clients and potential customers. It is managing this information, that’s made simple with the help of a CRM. Continue reading “Salesforce CRM makes the difference!” »