Bodhtree Salesforce CRM Implementation for Leading Pharmaceuticals Companies

Increased sales productivity with

A leading global pharmaceutical company was looking to accelerate its growth, improve cross-divisional collaboration and drive increased productivity so that it could extend its lead in innovation. However, the company was facing challenges in existing ERP system that do not support lead to opportunity management, resulting in poor quality of data collected during sales calls and lack of customer insight. (more…)

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Information in the Cloud allowed leading manufacturing company to easily eliminate data redundancies

Today’s organizations face twin challenge of transitioning from legacy to flexible platforms which can exactly meet the business requirements of competitive advantage, and robust change management processes to drive adoption of new platforms.

Leading the way for the Manufacturing industry

The decision to implement Salesforce was taken after an extensive evaluation process for one of the largest building material manufacturing company a part of US$1.6 billion conglomerate that has a history of enduring relationships with renowned global companies. With over 20,000 employees, 24 manufacturing facilities and numerous patents and awards, the Group’s businesses operate in five continents. Prior to the implementation, they were facing challenges in maintaining Customer information/ Sales data in legacy systems and spreadsheets. With increased dependency on SAP systems it was becoming difficult for them to fetch data for running schemes and generating invoices.  Difficulty in generating reports and metrics is another big challenge for them to assess the overall productivity. (more…)

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Why pharmaceutical companies choose Salesforce CRM?

Sales teams are the spine of any pharmaceutical business. And communication channels of these businesses need a system that can act as the main communication channel for pharma companies. The major challenges faced by the companies are tighter regulatory constraints, pressure to find more efficient communication channels, restricted physician access. There are many reasons why a pharmaceutical company needs to depend on a more responsive and customizable CRM like Salesforce. Salesforce CRM can help Pharmaceutical companies in: (more…)

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